Tom Caporaso

CEO of Clarus Marketing Group
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Aug. 4 2016
In response to Amazon’s initial Prime Day sale last year, a growing number of competitors have started offering summer promotions of their own. From FreeShipping.com and Macy’s to Best Buy
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July 27 2016
The recently released 2016 Walker Sands Future of Retail Study highlights four retail industry trends driven by the continuing expansion of e-commerce. As consumers increasingly go online to purchase... View More
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Feb. 9 2016
Every year, shoppers increasingly head online to cross items off their holiday gift lists, and every year, this trend seems to catch a few retailers flat-footed. The 2015 holiday season was no d... View More
Nov. 18 2014
Target recently announced that it would offer free shipping on every online order its customers make through December 20 this year. That decision, while newsworthy, isn’t necessarily surprising.... View More

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