Multichannel Merchant--Are you charging your customers too much for shipping or not enough or is free shipping right for you? These are the questions being asked by merchants, according to an article on Forbes.com.
A recent survey done of consumers by Jupiter Media Matrix Inc., reports that 63% of customers cite excessive shipping costs as the reason they cancelled a purchase.
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A recent survey done of consumers by Jupiter Media Matrix Inc., reports that 63% of customers cite excessive shipping costs as the reason they cancelled a purchase.
Read more!
