Salt Lake City—Supply chain consulting and technology firm iDrive Logistics has rolled out a free educational portal to supplement knowledge and training across the supply chain. The portal—called the Supply Chain Intelligence Center—offers on-demand webinars, published industry papers, presentation decks from educational forums, cost reduction guides and other material to help individuals boost their supply chain expertise.
According to iDrive Logistics Founder and CEO Shaun Rothwell, the Intelligence Center is an enhanced mechanism for delivering iDrive’s most popular educational content from a single hub.
“This is something we’ve talked about for a long time as we’ve built up our library of resources,” says Rothwell. “We’ve really prided ourselves on offering good, consistent thought leadership, and we’re excited to offer all of it in one location.”
Historically, iDriveLogistics.com required visitors to fill out separate web forms to access each piece of content, which was dispersed in different locations throughout the website. Due to vast growth of their content library and an explosion of web visits over the past two years, creating the educational hub was a much-needed transition to optimize the learning experience, according to iDrive’s Vice President of Marketing Matt Simmons.
“Providing an optimal web experience is a major objective for us” says Simmons. “We want our visitors to find the resources they need quickly and efficiently, so removing content gates and consolidating everything to one hub is an important step in creating that positive digital learning experience.”
While iDrive Logistics promotes supply chain optimization solutions to companies that ship products, Simmons says his primary goal for the website is to provide resources to help companies evaluate and optimize their own supply chain. “Of course we want to promote our services on our website,” says Simmons, “but, intelligent supply chain professionals generally don’t want to be sold. They want reliable information from reliable sources, and we’re really proud to be recognized as leaders in enhancing the knowledge and expertise of this community.”
With the rollout of the Supply Chain Intelligence Center, iDrive will continue adding educational resources on a frequent basis and encouraging subscribers to submit content ideas specific to their own supply chain challenges.
Learn more about the Supply Chain Intelligence Center by clicking here.