For years, FedEx and UPS have dominated the US domestic shipping market, serving as the primary carriers for individuals and businesses alike. When DHL Express exited the US domestic market in 2009, many assumed the company had stepped back for good. In reality, DHL refocused on its core strength: international logistics. Operating in over 220 countries and territories, DHL has continued to offer global expertise while increasingly eyeing a return to the US market, particularly in high-growth sectors such as health & life sciences, e-commerce, and electric vehicles (EVs).
1. Targeting High-Growth Sectors
DHL Express is aligning its growth strategy with the evolving needs of niche industries, focusing on medical, technology, and e-commerce sectors. Offerings like DHL GlobalMail and DHL Medical Express (for time-sensitive shipments) are part of this tailored approach. The company has also committed to achieving net-zero emissions by 2050 and is heavily investing in the EV market.
According to DHL’s 2025 Outlook survey, 40% of small and medium-sized enterprises (SMEs) see expansion into new markets as their top growth opportunity — surpassing hopes for economic recovery (31%) or new technology adoption (14%). This aligns with DHL’s integrator model, which is well-suited for smaller, high-value shipments common in sectors like life sciences and healthcare.
In support of green logistics, DHL recently launched its EV Center of Excellence (CoE), which offers end-to-end logistics solutions for EV supply chains — from batteries and electric motors to critical automotive components. “We have the know-how, especially in dealing with complex trade and customs regulations,” said Tim Robertson, CEO of DHL Global Forwarding Americas in a press release.
2. Competitive Pricing & Speed in Global Trade
International shipping is often expensive, particularly for SMEs, but DHL offers flexible and competitive pricing — especially for shipments to Europe and Asia. Its rates and frequent discounts make it a cost-effective alternative to FedEx and UPS, according to Synctrack.
For parcels under 21 kg in Southeast Asia and the US, DHL Express provides economical shipping options. It also maintains time-definite service for cargo under 75 kg in Europe and the Americas, with typical delivery times of three to four days, per Wozo. Through authorized resellers like Preferred Shipping, businesses can access DHL discounts without volume commitments.
DHL’s global customs expertise also streamlines clearance processes. Once shipment details are verified and transmitted, DHL expedites clearance — reducing delivery delays.
3. Strategic Infrastructure Investments
DHL Express is investing heavily in its infrastructure to boost service capabilities and shipping speed. In October 2024, the company announced a $292 million expansion of its CVG (Northern Kentucky) Gateway — a critical hub for US distribution. The investment will improve aircraft maintenance efficiency, reduce downtime, and allow for greater cargo volume through an expanded runway via their October 2024 press release.
CVG serves as one of DHL’s three global superhubs, alongside Hong Kong and Leipzig, Germany. “DHL is a valued long-time partner, and we’re pleased they continue to invest at CVG,” said Candace McGraw, CEO of CVG Airport.
Additional infrastructure improvements include:
- $78 million expansion at the Miami International Airport hub, enhancing connectivity to South and Central America and the Caribbean.
- Planned expansion of the Los Angeles Gateway, announced in February 2023, to strengthen capacity in the US's largest export market.
These investments are paired with sustainability efforts. At DHL’s upgraded facilities, more than 80 employees manage up to 3,775 shipments per hour. The sites support domestic and international deliveries across 225 countries and feature EV charging stations —supporting DHL’s goal to electrify 60% of its delivery fleet by 2030.
DHL’s US Growth Momentum
DHL Express is clearly positioning itself to reclaim market share in the US while continuing to lead in international logistics. Its focus on high-growth sectors, strategic infrastructure expansion, and competitive international pricing make it a formidable competitor to FedEx and UPS.
As domestic shippers increasingly look to scale their brands globally, DHL’s blend of innovation, sustainability, and reliability will be key to gaining ground in the US logistics landscape.
Eric Kubilus is Transportation Consultant at Infios.
This article originally appeared in the May/June, 2025 issue of PARCEL.